U.S. Hispanic consumers are highly bilingual online For some U.S. Hispanic consumers, Spanish and bilingual content online are still signals that you want to engage with them. U.S. Hispanics are comfortable toggling between English and Spanish Proficiency in English is increasingly the norm among US Hispanics, as more and more of the population is US-born…. [Read More]

The U.S. Hispanic Audience Will Only Gain Cultural And Economic Prominence In The Coming Years The U.S. Hispanic audience is very connected. This can be a positive or negative for brands, of course. Why? Because referrals and word of mouth can work both ways. So make sure your brand speaks our culture. A constantly connected… [Read More]

Regardless of the content management system you use, you will still need to formulate a strategy for SEO. While understanding SEO –especially for a beginner– can be challenging, WordPress provides users with unique tools and information to help make the search engine optimization process more streamlined. While you will still need to do the heavy… [Read More]

High user engagement correlates to high rankings User experience may be the most underrated aspect of SEO, but when you look at SEMrush’s ranking factor study, it’s clear the impact that user engagement signals have on ranking performance. There are several factors that are used when determining user engagement. Some of the most important when… [Read More]