ChatGPT is a multi-purpose tool that can help Latino businesses in various ways, including assisting in the development of content that is tailored to the specific interests and needs of their audience, making it more likely to grab their attention to take an action and/or drive engagement. Also read: Grow with Spanish SEO
Infographics
Why You Shouldn’t Rely on Google PageSpeed – Infographics
Google PageSpeed is a service that promises to analyze your site and identify problems that might be lowering your speeds. PageSpeed is one of the best analytics tools on the internet, and it’s used by both professional developers and individual business owners. A professional website needs to load quickly, for both user experience and SEO… [Read More]
Understanding User Behavior with Google Analytics – Infographics
Pages Per Session, Times Spent On Site, and Bounce Rate A web visitor sticks around to see what else there is on your site? Google sees this as a positive signal and rewards you! The importance of website engagement is a topic that has been discussed ad nauseam. We could add to the plethora of… [Read More]
Hispanic Heritage Month – Are People Still Using the Term “Latinx”?
“Latinx” is not a typo. Yes, Latinx is, in fact, a word, a gender-neutral neologism, sometimes used instead of Latino or Latina, and even Latin@, to refer to people of Latin American cultural or racial identity in the United States. So if you saw or read the word Latinx in your Twitter feed or being… [Read More]
How Is WordPress Good for SEO? – Infographics
Regardless of the content management system you use, you will still need to formulate a strategy for SEO. While understanding SEO –especially for a beginner– can be challenging, WordPress provides users with unique tools and information to help make the search engine optimization process more streamlined. While you will still need to do the heavy… [Read More]
Simply Put, WordPress Is the Best CMS Platform for SEO – Infographics
Why Is WordPress the Content Management System (CMS) We Use for Our Clients? You can find many articles showing the evidence that WordPress is the best CMS for SEO. In our case, being a specialized Hispanic marketing agency, we value the fact that WordPress CMS supports search engine optimization (including Spanish SEO), that it also… [Read More]
Hispanic Heritage Month – “Latinx” is not a typo
Things to Consider When Making Your Site Bilingual
BILINGUAL WEBSITES: WORDPRESS MULTISITE VS. WPML PLUG IN If you are a business owner in need of webmaster services or a webmaster running a website built on WordPress and you are considering adopting a bilingual or multilingual site, the choice of whether to use a WPML plugin or a Multisite might be a dilemma. Before… [Read More]
What Apple Taught Us About Marketing
Ten lessons learned from Apple shared with you courtesy of The Website Group™ When you use videos, images and compelling audio along with text, your marketing collateral will be more SEO-friendly and have a much greater impact on the customer experience. That’s only one of the ten marketing lessons learned from Apple. Please read on… [Read More]
Local SEO For Your Marketing Strategy By Hispanic Market Advisors®
Are you making investments in regards to local search, SEO, and customer engagement? If the answer is not yet, you should consider doing so sooner than later. Especially if your business is local in nature, and you have at least one physical location, hopefully verified by Google. Use this infographic
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