Embracing Hispanic Heritage Month Should Focus on Impacting Real Change and Go Beyond Just “Checking a Box.” U.S. Hispanics will make up 30% of the population by July 1, 2050, and as wrote by Lisa Gevelber from Google in July 2014, U.S. Hispanics are ahead of the curve when it comes to digital. U.S. Hispanics… [Read More]
10 Ways for Brands to Join the Hispanic Heritage Month Celebration
From September 15th to October 15th, our nation celebrates the generations of Hispanics who have positively influenced and enriched our society. It’s Hispanic Heritage Month, and a splendid opportunity for smart and innovative brands to learn more about the Hispanic community and join the celebration without sounding cocky. As done every year, Spanish SEO provider… [Read More]
Hispanic Heritage Month – Are People Still Using the Term “Latinx”?
“Latinx” is not a typo. Yes, Latinx is, in fact, a word, a gender-neutral neologism, sometimes used instead of Latino or Latina, and even Latin@, to refer to people of Latin American cultural or racial identity in the United States. So if you saw or read the word Latinx in your Twitter feed or being… [Read More]
[Case Study] Latinx Marketing: Consolidated Credit
Consolidated Credit Improves its Social Engagement with Gen Y and Gen Z by Adopting a Highly Creative Latinx Marketing Campaign Hispanic Market Advisors, US-based Latino SEO/SEM agency, Spearheaded Marketing Cartoons Development, Animated Video Marketing, and Social Media Advertising. Please enter your contact information to download your selected case study (PDF report).
How Is WordPress Good for SEO? – Infographics
Regardless of the content management system you use, you will still need to formulate a strategy for SEO. While understanding SEO –especially for a beginner– can be challenging, WordPress provides users with unique tools and information to help make the search engine optimization process more streamlined. While you will still need to do the heavy… [Read More]
Does WordPress Help Your Site’s SEO?
Regardless of the content management system you use, you will still need to formulate a strategy for SEO. While understanding SEO –especially for a beginner– can be challenging, WordPress provides users with unique tools and information to help make the search engine optimization process more streamlined. While you will still need to do the heavy… [Read More]
Simply Put, WordPress Is the Best CMS Platform for SEO – Infographics
Why Is WordPress the Content Management System (CMS) We Use for Our Clients? You can find many articles showing the evidence that WordPress is the best CMS for SEO. In our case, being a specialized Hispanic marketing agency, we value the fact that WordPress CMS supports search engine optimization (including Spanish SEO), that it also… [Read More]
Marrying UX, SEO, and Content
High user engagement correlates to high rankings User experience may be the most underrated aspect of SEO, but when you look at SEMrush’s ranking factor study, it’s clear the impact that user engagement signals have on ranking performance. There are several factors that are used when determining user engagement. Some of the most important when… [Read More]
Why Is WordPress the CMS We Use for Our Clients?
Simply Put, WordPress Is the Best CMS for SEO WordPress has invariably been growing ever since his release in 2003. These below are some impressive milestones and unique characteristics: As of April 2019, WordPress was used by more than 60 million websites, including 33.6% of the top 10 million websites, according to Wikipedia sources. WordPress… [Read More]
Why Is WP Engine Our Strategic Google Cloud Partner Provider?
Simply Put, WP Engine Is the Most Reliable Platform for WP After more than a decade working with websites we decided we were going to work only with WordPress sites. So we needed the most reliable Cloud Hosting provider that could power the digital experiences of our clients on the best platform for mission-critical WP… [Read More]
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