In the Holiday Spirit 🎄🎅❤️ A Big Thank to Everyone Who Is Part of the Hispanic Market Advisors Family! Our incredibly hard-working Hispanic Market Advisors team, including our web support, webmaster & technical SEO and Website translation teams. They work day in and day out to help ensure the best possible experience for our select… [Read More]
Articles about the Hispanic Market
2 Ways to Incorporate English to Spanish Translation into Your Digital Marketing Strategy
Digital marketing has the ability to easily reach across lines of geography However, without breaking the barrier of language, being able to project a marketing message across the world does a company very little good. Having a comprehensive bilingual digital marketing strategy is essential for most businesses that are looking to expand and grow into… [Read More]
Create Exceptional Quality Content for Spanish-Speaking Audiences
When you decide that you want to build a strong online presence for your business, it is vital that all web properties owned and maintained by you contain superb quality content. Having quality content will allow you to make a connection with your readers, compelling them to eventually become your consumers. Providing your readership with… [Read More]
How to Reach the Latino Community by Using Culturally Appealing Articles
Most of us are aware of how fast the Latino community is growing in the United States. In 2019, Hispanics were more than 60 million. From 2010 to 2019, the Hispanic population increased by more than 18 percent, this ethnic group is growing at a rate that is faster than all others. Additionally, 10 percent… [Read More]
Creating Landing Pages that Appeal to Hispanic Americans
The Hispanic population in the United States is garnering the attention of demographers and ethnographers. The Hispanic population has experienced exponential growth in the past few decades. Latinos are the most widely represented ethnic group in the nation. The U.S. is home to more than 50 million individuals of Hispanic descent. Demographers estimate that Hispanics… [Read More]
Creating Editorial Material in Spanish for Blogs and Forum Posts
As a growing demographic, Spanish speakers are attracting attention from marketers, politicians, and educators all over the country. It only makes sense that bloggers want a piece of the action. Bloggers who do not know Spanish can still take advantage of the opportunity. The trick is to use the technology of the internet. Finding a… [Read More]
Creating a Press Release that Speaks Directly to US Hispanics
The use of a press release designed to reach Hispanics is a complicated endeavor. The Hispanic audience is made up of people from 20 different countries. Every Hispanic country has a distinct cultural identity. There are also subcultures: Native-born individuals have a different cultural perspective that say, first or second generation Americans with a Hispanic… [Read More]
Culturally Sensitive Content is the Most Effective Way for Connecting with Hispanic Americans
Observing one’s local area makes it easy to perceive many population trends, and using the US Census is one way of confirming these observations. The 2010 US Census established that the Hispanic population in the United States is over 50 million people or about 16 percent of the total population. Nowadays, Hispanic population reached more… [Read More]
Blogging for Hispanic American Audiences
With the growing presence of the Hispanic American community and their impressive purchasing power, it is essential for content creators to learn about the best blogging practices when it comes to reaching this flourishing ethnic group. These practices call for cultural sensitivity as well as understanding patterns of Internet use. Here are five considerations to… [Read More]
Consulting Services for Growing Your Online Hispanic Market
Big business reads the marketing trade papers, blogs and Web sites. They know that money invested in marketing to Hispanic buyers is money well spent. Small to mid-sized business owners are usually too busy running their companies to have time to keep up with the latest trends. So, here’s an overview: Population of U.S. Hispanics… [Read More]
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