Reaching More Customers by Tapping into the US Hispanic Audience
There is a wealth of untapped consumers throughout the United States who are ready for new products and services. Many companies are unable to reach these consumers as customers because of limitations between language barriers and…Continue
An Increased Marketing and Sales Opportunity with the US Hispanic…
The United States has large groups of untapped consumers in every field of marketing. It is simply due to language barriers which many companies have not invested time and resources into as of yet to reach these groups. The US Hispanic population has exploded… Continue
Spanish-speaking Consumers Are the Wave of the Future
Spanish-speaking consumers constitute the fastest growing market in United States. Combined with millions of Central and South American consumers, this new niche market is wide open to businesses willing to adapt to the times. U.S. Census statistics indicate that… Continue
How Businesses can Tap into the Online Hispanic Market
The online Hispanic market is the nation’s fastest growing community. As such, it should be included as one of the key demographics in any successful advertising campaign. It is important to tap into this key Hispanic market now, as it is predicted to… Continue
Tapping into the Hispanic Online Market
Millions of immigrants and residents in the United States speak Spanish as their native language and either prefer Spanish over English or have only a rudimentary understanding of English. The majority of these people originally immigrated from… Continue
SEO Success in the Spanish Language
SEO success in the Spanish language largely depends on the company with which you choose to partner. Many SEO translation and SEO target marketing agencies are not aware of the intricacies of the online Hispanic market and are therefore ineffective when… Continue
Developing a Successful Online Hispanic Market Strategy
A lot of thought and study need to go into any Internet marketing strategy directed at a particular section of the population. While the virtual marketplace holds a lot of possibilities, it comes with its own share of hassles, pertaining mostly to… Continue
Hispanic and Latino Health and Life Insurance Buying Patterns
A recent study by the Life Foundation revealed that 93% of the Latino population believes that life insurance, as well as a health insurance is important, but 49% of the people who participated in the survey said they did not have enough coverage…Continue
The Pros and Cons of Regional Spanish Translation
As a web-designer or developer creating a website that targets the Hispanic community, you probably have experienced the dilemma of whether to provide text and menus in standardized form or in regional form. Providing text in regional format is a…Continue
CONTINUE : More articles about the Hispanic Market