Thanks for joining Hispanic Market Advisors on the Livestream Google Event with Todd Rowe and Fred Vallaeys – we had a great time bringing you Partners Connect at Büro Midtown Miami. We’ve made the video of the livestream event available for you to watch whenever you’d like. And if you have any follow up questions… [Read More]
latino ppc
5 Considerations in Paid Advertising Campaigns to Reach Latinos by Hispanic Market Advisors
All other factors being equal, marketing to Latinos may involve organic and paid search. Success in Hispanic marketing requires a collaborative work bringing a modern awareness to the concepts of language, acculturation, technology, media, engagement, and targeting. While your organic efforts drive higher performance for brand terms and higher net revenue per visit (NRPV) in… [Read More]
