The answer: Build or Convert to a Responsive Website
The answer: Latino internet users are more likely than other groups to go online using a mobile device—76% versus 60%. Source: a “Pew Research Center” study – check here.
Website design and mobile are two of the fastest changing technologies in digital marketing, besides search engine optimization. As the world becomes increasingly more mobile and interconnected, people are becoming smarter in researching for solutions before making any decisions. Your business’ websites need to be responsive to stay up to date, especially if you are including Latinos in your outreach marketing efforts .
To give some perspective now, take a minute and imagine any of these three possible scenarios:
In all three cases, if your site is not built with responsive design technology, your mobile users may:
How is that good to your business and your relationship with your existing and prospective clients that are mobile users? The answer: You know it…
Read the benefits of a responsive design website and then contact us at 1-877-HMA-FITS (462-3487) to find out more about ways Hispanic Market Advisors℠ can help your business capitalize and leverage on responsive web design and mobile technologies.