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Hispanic Market Solutions: Language, Search, Content, Social
  • Schedule 15-Minute Intro Call
  • Services
    • Search Engine Development Services
      • Organic Search, Spanish SEO
      • Local SEO – Local Listings Management
      • Spanish Link Building Services
      • Professional Webmaster Services
      • Hispanic Press Release Packages
      • PPC Services, Paid Advertising
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      • English to Spanish Translations
      • Website Translation Services
      • Translation Services for Government
      • Document Translation and Localization
      • Content Updates Synchronization
    • Hispanic Marketing Services
      • Hispanic Marketing for Lawyers
      • Hispanic Marketing for Surgeons
      • Hispanic Marketing for Dermatologists
      • Hispanic Marketing for Dentists
      • Hispanic Marketing for Franchises
      • Hispanic Marketing Agencies
    • Other Services
      • Responsive Email Marketing
      • Responsive Website Design
      • Mobile Marketing to Latinos
      • Content Marketing Services
      • Software Development Services
      • All Services
  • Articles & Infographics
    • Blog
    • Articles
    • Infographics
    • Noticias Newswire
  • Press & Media
  • Collateral Resources
    • [White Paper] SEO Success in Spanish
    • [Case Study] Latinx Marketing: Consolidated Credit
    • [Case Study] Franchise: Maid Right Franchising, LLC.
    • [Case Study] Boston Immigration Law: Fitzgerald Law Company
    • [Case Study] Cosmetic Plastic Surgeon: Robert J. Troell, M.D., F.A.C.S
    • [Case Study] 24/7 Card Spanish PPC Campaign
    • [Case Study] Consolidated Credit Reaching US Hispanics
    • [Case Study] Blogger: Mamá XXI
    • [White Paper] Working With Cross-Functional Teams
    • Other US Hispanic Market Resources
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Hispanic Market Solutions: Language, Search, Content, Social
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From September 15th to October 15th
Smart and innovative brands are joining
the Hispanic Heritage Month Celebration

Let’s discuss ways we can help you
Home » Hispanic Heritage Month

Hispanic Heritage Month

10 Ways for Brands to Join the Hispanic Heritage Month Celebration

September 13, 2022 by Hispanic Market Advisors® Leave a Comment

latinx celebration

From September 15th to October 15th, our nation celebrates the generations of Hispanics who have positively influenced and enriched our society. It’s Hispanic Heritage Month, and a splendid opportunity for smart and innovative brands to learn more about the Hispanic community and join the celebration without sounding cocky. As done every year, Spanish SEO provider… [Read More]

Use Targeted Distribution for Your Bilingual Press Releases

June 5, 2022 by Hispanic Market Advisors® Leave a Comment

bilingual press releases

Newswires are generally viewed as trustworthy sources of information. Marketing and public relations professionals use newswire distributions with the aim of generating coverage on major news outlets, increasing brand awareness, reach, and visibility, and in some cases to boost search engine rankings. The popularity of newswire websites today makes it possible to achieve more efficient… [Read More]

U.S. Hispanics Are Ahead Of The Curve When It Comes To Digital

November 14, 2021 by Hispanic Market Advisors® Leave a Comment

latinx consumers digital

U.S. Hispanics are power users of mobile and over-index in video consumption U.S. Hispanics are considered technology adopters and adapters. A 2018 Nielsen report examines the impact of digital technologies on the Latinx experience and cultural expression. Thirty-five percent of U.S. Hispanics agree that they are among the first of their friends to try new… [Read More]

Building a More Inclusive Search Engine Marketing Strategy

September 28, 2021 by Hispanic Market Advisors® Leave a Comment

Building a More Inclusive Search Engine Marketing Strategy

Embracing Hispanic Heritage Month Should Focus on Impacting Real Change and Go Beyond Just “Checking a Box.” U.S. Hispanics will make up 30% of the population by July 1, 2050, and as wrote by Lisa Gevelber from Google in July 2014, U.S. Hispanics are ahead of the curve when it comes to digital. U.S. Hispanics… [Read More]

Hispanic Heritage Month – Are People Still Using the Term “Latinx”?

Hispanic Heritage Month

“Latinx” is not a typo. Yes, Latinx is, in fact, a word, a gender-neutral neologism, sometimes used instead of Latino or Latina, and even Latin@, to refer to people of Latin American cultural or racial identity in the United States. So if you saw or read the word Latinx in your Twitter feed or being… [Read More]

Hispanic Heritage Month – “Latinx” is not a typo

Hispanic Heritage Month

“Latinx” is not a typo. Yes, Latinx is, in fact, a word, a gender-neutral neologism, sometimes used instead of Latino or Latina, and even Latin@, to refer to people of Latin American cultural or racial identity in the United States. Use this infographic

7 Executing Ideas for Brands to Join the Hispanic Heritage Month Celebration

September 8, 2020 by Hispanic Market Advisors® Leave a Comment

celebrate hispanic heritage month 2014

Celebrating the Hispanic culture — and diversity in general — while building the foundation for your brand to connect with the Hispanic community With the purpose of helping brands to deepen connections with Hispanic-Americans, Spanish SEO provider Hispanic Market Advisors® shares some tips for brands and organizations (private and public) to join the Hispanic Heritage… [Read More]

How to Reach the Latino Community by Using Culturally Appealing Articles

Most of us are aware of how fast the Latino community is growing in the United States. In 2019, Hispanics were more than 60 million. From 2010 to 2019, the Hispanic population increased by more than 18 percent, this ethnic group is growing at a rate that is faster than all others. Additionally, 10 percent… [Read More]

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SEO Success in Spanish [White Paper] - Learn more

SEO Success SpanishExcecuting a cost-effective Spanish SEO campaign

Client Testimonials – Spanish SEO/SEM

“Hispanic Market Advisors’ SEO work was key in the development of our marketing and PR strategy in Spanish at Consolidated Credit.
They were able to position 21… Read more
Ines Mato

Ines Mato

Product Specialist
Miami, FL

“We hired Sebastian Aroca and Hispanic Market Advisors to help us at 24/7 Card with PPC in Spanish (AdWords + Bing) and Spanish SEO (search engine optimization) for… Read more
Andrew Latimer

Andrew Latimer

CTO at 24/7 Card
Los Angeles, CA

“Sebastian: I appreciate all of the help and guidance that you have provided me over the last 18 months! Thanks to your Spanish SEO/SEM expertise …

Read more

Ines Mato

Ronnie Schwartz

President, Students Connecting
New York City

“Sebastian is very thorough and enthusiastic about helping us with all of our SEO needs!.
He is very proactive and provides solutions that have lead to a…

Read more

Ines Mato

Storm Josefsberg

Product Marketing Specialist at Siemens Energy
Orlando, FL

“Hispanic Market Advisors’ SEO work was key in the development of our marketing and PR strategy in Spanish at Consolidated Credit.
They were able to position 21…

Read more

Silvia Prado

Silvia Prado

Advertising, Marketing
Miami, FL

“Hispanic Market Advisors’ SEO work was key in development of our marketing and PR strategy in Spanish at Consolidated Credit.
They were able to position 21…

Read more

Sofia Keck

Sofia Keck

Hispanic Marketer
San Francisco, CA

CASE STUDY

How we Made It Happen

Consolidated Credit

Small Bussiness: Consolidated Credit

Latino SEO, Spanish SEO

Consolidated Credit Counseling Services improved its online presence in the US Latino market by adopting a pure organic Latino SEO …

Read More

Hispanic Market Advisors

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WE CARE ABOUT

Assembling our teams according to your needs

WE PROVIDE

Personalized customer support

WE NEVER STOP

Following metrics very closely

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  • Miami, FL 33137

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:: WE NEVER STOP

Following metrics very closely, delivering Top Ranking, and working with the key players in the industry.

Following metrics very closely – “Some deliver empty promises, we deliver trackable results.” Among the first questions we ask our potential clients are: do you have Google Analytics set up? What about Google and Bing Webmaster Tools? And what about tracking your calls and analyzing user behavior? If you don’t have these tools set up, don’t feel bad. Most don’t.

We will help you set up the right “lean” metrics (they vary depending on the business). Then, as we go, we will track the impact of all of our efforts. After all, your marketing dollars are not unlimited, and we know that. As your business receives more qualified web traffic, leads, and sales, we all win.

Delivering Top Rankings – We will track all relevant keywords and send you monthly ranking reports. SEO involves also tracking number of visits and building a balanced link profile. PPC involves tracking pageviews, clicks and conversions. CRO involves tracking calls and user behavior to optimize the lead funnel and maximize leads and sales. Numbers don’t lie and we will make them all visible to you. Set up an initial consultation.

Working with the key players in the industry – Having the right team in place is as important as setting the right strategy. Our team is composed of Latina bloggers, Community managers, SEO specialists, PPC AdWords certified experts, and recently added, a software development team that focuses on responsive technology and conversion rate optimization. All together have one common goal: delivering trackable results to our clients.

Hispanic Marketadvisors logo

:: WE PROVIDE

Personalized customer support, a principing structure that fits your wallet, and innovative and effective ways to promote our clients.

Personalized customer support – We feel proud of the personalized support we offer to our clients. Since we are a boutique niche market agency, you will most likely deal with the owner, Sebastian Aroca, and one account manager or specialist. Most of our team works in the backend (even when you sleep) to make sure that everything flows in the most optimized way possible. We persist until we get things done!

A pricing structure that fits your wallet – We realize that customers also come in different sizes. Thus, after our initial consultation, in most cases, we will send you a proposal with three different levels (conservative, moderate, and aggressive) so you can choose the intensity of our marketing efforts. Most of our customers start with a conservative or moderate approach and upgrade to a higher level once they start seeing results. We tend to like that too, so trust and confidence is built in stages. Set up an initial consultation.

An effective ways to promote our clients – We will not impose any particular marketing strategy. Instead, we will study your product(s) or service(s), your industry sphere, and your customer profile, including user behavior. Only then, we will adopt the right combination of SEO, PPC, social media, SMS marketing, and more! List of our web services.

With an excellent Past Performance Evaluation (PPE) score of 94 to current and prospective customers, Hispanic Market Advisors℠ is certified by Open Ratings (a Dun & Bradstreet company) as a Top 20% Performer. Why Hispanic Market Advisors℠

Hispanic Market Advisors

:: WE CARE ABOUT

Assembling our teams according to your needs, treating your business as ours, and keeping our 100% customer retention rate.

Assembling our teams according to your needs – As an integral, fast growing company in the Hispanic marketing field, Hispanic Market Advisors ℠ integrates four forward edge virtual teams (Search, Language, Content, Social) led by Sebastian Aroca, each one of those teams providing results oriented services designed to help you achieve success in the prospering online Hispanic market.

Our main office is in Miami, FL (Midtown area), and we assemble specific teams depending on our clients’ needs and budget. Learn more.

Treating your business as ours – We will act as an extension of your own team. We will study your customers and help you create customer profiles. We will also help you with client acquisition strategies that will help grow your business. As you grow and expand your business, we grow alongside you.

Keeping our 100% customer retention rate – “Some deliver empty promises, we deliver trackable results.” We monitor all of our actions, and upload monthly reports for you to keep track (Client Access).

With an excellent Past Performance Evaluation (PPE) score of 94 to current and prospective customers, Hispanic Market Advisors ℠ is certified by Open Ratings (a Dun & Bradstreet company) as a Top 20% Performer.

Hispanic Marketadvisors logo

:: WE OFFER

A Premium Translation service, search engine marketing services and tons of unique and original bilingual content.

A premium translation service – There is nothing more inviting to a potential consumer than to be addressed in his or her own language. Taking the time to provide this service shows respect for culture as well as a willingness to engage that the consumer will likely attribute to the rest of your business. In short, your goodwill with that customer starts off on the right foot.

Obviously, the website will also be much easier for them to read. For serious business owners and marketers that care about their brand, we strongly recommend professional translations over automatic free translations like Google Translate. Learn more.

Hispanic search engine marketing services SEO, PPC) While your PPC campaign efforts can result in instant benefits; your organic SEO when done effectively can help you rank higher over a longer period of time. Striking the right balance is the challenge and what most marketers strive for! Check this page and let’s discuss and build together an integrated Hispanic marketing strategy that works for you.

Tons of unique and original bilingual content – Creating a bilingual website is possible even if you do not know the language in which you would like to translate.

Cultural heritage plays an important part in the lives of Hispanics. Foods are especially influential. Traditions and holidays are influential. The culture is relational, and it’s important to consider that special events are priorities. Content should capture the heart of the topic, whether it’s focused on a product or an event.

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