Contrary to what people may think, establishing a strategy for building B2B links is very important when building and growing a link profile of your site(s). Creating a natural and diversified link profile should be one of the main objectives in your link building strategy. Thus, it should include healthy links from various sources and types. The act of acquiring backlinks for your Latino marketing campaigns isn’t very different than any regular backlinks campaign geared towards the general market.
Keep in mind that our algorithms can distinguish natural links from unnatural links. Natural links to your site develop as part of the dynamic nature of the web when other sites find your content valuable and think it would be helpful for their visitors. Unnatural links to your site are placed there specifically to make your site look more popular to search engines. Some of these types of links (such as link schemes and doorway pages) are covered in our Webmaster Guidelines. By Search Console Help
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