Hispanic Marketing Agencies Help You Connect with the Hispanic Consumer

The top 25 Hispanic marketing agencies do a lot of business. They have total revenues of almost 2 billion dollars per year. Some of the top Hispanic marketing agencies are: The ViVa Partnership who does over 32 million dollars a year; Machado/Garcia-Serra Publicidad has revenue of over 12 million dollars a year; Lapiz Integrated Hispanic Marketing bills over 180 million dollars a year; Accentmarketing of Coral Gables, Florida has revenue of over 99 million dollars a year. Chicago Tapestry which is the multicultural division of Starcom MediaVest Group does 360 million dollars a year in business.

A Hispanic marketing agency works with several media tools. Television continues to be the number one tool, radio is second, print advertising is third and the Internet is fourth, but that will change because the Internet is becoming a powerful worldwide marketing tool for Hispanic businesses. Other tools used by Hispanic agencies are direct marketing, billboards, specialty promotions and local advertising gimmicks that focus on the Latino market and Spanish-speaking consumer. The Hispanic consumer wants to do business with people they understand and trust. The Hispanic marketing agency makes that possible by dedicating themselves to the desires of the Latino community within the U.S. and around the world. Every Latino business needs a marketing strategy; a Hispanic marketing agency can make a difference when it is used effectively.